Amazon deal of the day: Apple AirTags keep getting cheaper

Amazon’s Spring Sale is imminent, though no official date has been announced. That can only mean one thing: deals.

Ahead of the formal sale announcement, we’re already seeing some pretty major discounts at the mega retailer on brands like Apple, Sonos, and Amazon itself. We rounded up a few of our favorites for you to get a jump start on shopping.

Here are our picks for the best Amazon deals of the day on March 12. If none of these are your cup of tea, be sure to check back tomorrow for a whole new batch.

Our top pick: Apple AirTags (4-pack)

Apple AirTags just keep dropping in price. The four-pack reached a record low of $67.99 two weeks ago, only to drop another $3 a few days later. Now, as of March 12, they’ve dropped once again to a new low of $64.49. That’s 35% in savings. If you’re an iPhone user who travels regularly or tends to lose things, AirTags are your best bet for keeping track of your belongings. Attach them to your luggage, purse, keys, backpack, instrument, etc. and as long as there’s an Apple device nearby with FindMy turned off, you’ll be able to see precisely where you are in proximity to your stuff.

Sonos Roam 2

Mashable’s Alex Perry called the first rendition of the Sonos Roam speaker “an endearing and great-sounding portable speaker that you can use in just about any way you want,” and gave it the coveted Mashable Choice award. Now in its second iteration, we can only imagine its more impressive. It didn’t fix what wasn’t broken; it added small updates like a dedicated Bluetooth button, a new charging cable, and battery improvements. Usually $179, you can snag it on sale at Amazon for just $139 as of March 12. That’s 22% in savings.

JBL Live 770NC

Noise-cancelling headphones don’t have to cost a fortune. The JBL Live 770NC are a budget-friendly option on sale for only $117.45 at Amazon as of March 12. That’s 41% off their usual cost. They’re not the fanciest headphones on the market, but they still check all the necessary boxes: customizable sound through the JBL app, impressive battery life (up to 65 hours), comfortable design, reliability. While we haven’t had a chance to review them, we have been impressed by JBL headphones and speakers in the past.

Amazon Fire 7 tablet

Whether you’re looking for a tablet for your teen or something ultra-portable to accompany your travels, Amazon’s Fire 7 tablet is a solid pick. It’s not the flashiest tablet around or anything. As Senior Shopping Reporter Haley Henschel put it in her review, it’s “deeply average.” But its crazy low price point, expandable memory, and solid and compact build make it a great choice to toss in your carry-on without worry. It’s usually $59.99 after a permanent price drop, but it’s on sale for just $44.99 as of March 12. That’s 25% off and just $5 shy of its best price ever.

Check out our full review of the Amazon Fire 7 tablet.

Sonos Ray

Most TV’s sound systems don’t quite live up to their impressive pictures. That’s where soundbars come in. The Sonos Ray is a great way to bump up the audio without spending a fortune. It’s on sale for just $179 (down from $279) at Amazon as of March 12. That’s 36% in savings. It “delivers on the bottom line requirement of any speaker: true, quality sound,” according to Mashable reviewer Han Schneider, hence why it’s our favorite starter soundbar. While it doesn’t have all the bells and whistles as other soundbars, the price more than makes up for it.

Read our full review of the Sonos Ray.

None of these deals catching your eye? Check out Amazon’s daily deals for even more savings.